Session Title

Session 2-1-B: Millennials! The Panic and the Proper (Research-based) Perspective

Presentation Type

Event

Location

The Mirage Hotel & Casino, Las Vegas, Nevada

Start Date

8-6-2016 8:30 AM

End Date

8-6-2016 10:00 AM

Disciplines

Gaming and Casino Operations Management | Psychology | Public Affairs, Public Policy and Public Administration | Sociology | Substance Abuse and Addiction

Abstract

While numerous studies have been done on the gambling habits of the Millennial Generation, we can learn much about their reaction to gambling through an interdisciplinary approach that incorporates insights from demography, cultural anthropology, history, sociology and other fields. In particular, an analysis of formative experiences and how they differ from previous generations tells us much about their gambling behavior and attitudes. In addition to a discussion of key findings, the presentation will focus on the implications of these findings for the gambling industry and for programs that raise awareness of, prevent, and treat gambling problems.

Keywords

millennials, demography, sociology, history, marketing, problem gambling, responsible gambling

Comments

Attachment: PDF containing 30 slides

Title slide: Gambling and the Millennial Generation: A Cultural and Demographic Perspective

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Jun 8th, 8:30 AM Jun 8th, 10:00 AM

A Multidisciplinary Approach to Understanding Gambling and the Millennial Generation

The Mirage Hotel & Casino, Las Vegas, Nevada

While numerous studies have been done on the gambling habits of the Millennial Generation, we can learn much about their reaction to gambling through an interdisciplinary approach that incorporates insights from demography, cultural anthropology, history, sociology and other fields. In particular, an analysis of formative experiences and how they differ from previous generations tells us much about their gambling behavior and attitudes. In addition to a discussion of key findings, the presentation will focus on the implications of these findings for the gambling industry and for programs that raise awareness of, prevent, and treat gambling problems.