Editors

David G. Schwartz

Document Type

Occasional Paper

Publication Date

10-2013

Publication Title

Center for Gaming Research Occasional Paper Series: Paper 23

Publisher Location

Las Vegas, Nevada

First page number:

1

Last page number:

20

Abstract

The history of Las Vegas monorail is presented in three stages: ideas, development and operations. The decline of ridership on the Las Vegas monorail is explained based on this history. The gravitational theory of people movement is used to propose overcoming the inertia to ride among the resorts. The gravitational theory suggests that monorail could contribute to the “Las Vegas Experience” as a force in attracting visitors from around the world. An increase in inter resort visitation rates via the monorail is likely to increase the overall gaming revenues and prevent the end of monorail operations.

Keywords

Las Vegas monorail; gaming; casinos; gravitational theory; geothemes

Disciplines

Gaming and Casino Operations Management | Hospitality Administration and Management | Tourism and Travel

Language

English


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