Session Title

Session 3-2-D: Case Studies – Engagement

Presenters

James VaughnFollow

Presentation Type

Event

Location

Caesars Palace, Las Vegas, Nevada

Start Date

30-5-2019 11:00 AM

End Date

30-5-2019 12:25 PM

Disciplines

Econometrics | Gaming and Casino Operations Management

Abstract

The one constant for Las Vegas is change, always looking for the Next Big Thing™. In the 1990s, Las Vegas engaged in a grand experiment: roller coasters, amusement parks, family pools and shows. In the 2000s, Las Vegas reinvented itself back to its roots: condo not amusement parks, sensual not swashbuckling shows, topless European ultra-pools not kiddie pools. While the house always wins, did the casinos of the 1990s or 2000s beat the ultimate house, going beyond nominal revenue growth into the jackpot of real revenue growth?

Keywords

comparative advantage, gaming economics, family friendly casinos. adult friendly casinos, casino revenue growth

Author Bios

James Vaughn is currently an Internal Audit Manager and a 14 year veteran of MGM Resorts International. During his audit career, he has conducted, led, and managed hundreds of gaming/AML compliance audits and developed multi-jurisdictional gaming compliance and AML training. He has presented to annual conferences for the Institute of Internal Auditors (IIA) and the Association of Certified Anti-Money Laundering Specialists (ACAMS), national ACAMS webinars, and to local chapters of the IIA and International Association of Financial Crime Investigators.

Funding Sources

N/A - There are no funding sources for this presentation

Competing Interests

N/A - There are not competing interests for this presentation

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May 30th, 11:00 AM May 30th, 12:25 PM

Reinventing the Wheel: Comparing Family Friendly Vegas and Adult Friendly Vegas Revenue Growth

Caesars Palace, Las Vegas, Nevada

The one constant for Las Vegas is change, always looking for the Next Big Thing™. In the 1990s, Las Vegas engaged in a grand experiment: roller coasters, amusement parks, family pools and shows. In the 2000s, Las Vegas reinvented itself back to its roots: condo not amusement parks, sensual not swashbuckling shows, topless European ultra-pools not kiddie pools. While the house always wins, did the casinos of the 1990s or 2000s beat the ultimate house, going beyond nominal revenue growth into the jackpot of real revenue growth?