Experience with global mandatory loss limits

Session Title

Session 3-3-B: Global Case Studies

Presentation Type

Event

Location

Caesars Palace, Las Vegas, Nevada

Start Date

30-5-2019 1:45 PM

End Date

30-5-2019 3:10 PM

Disciplines

Behavioral Economics | Game Design | Gaming and Casino Operations Management | Mental and Social Health | Statistics and Probability | Substance Abuse and Addiction

Abstract

Setting a total limit for how much a customer can lose – believe it or not it actually works!

The Norwegian state owned lottery and gambling company Norsk Tipping is a pioneer in the gambling industry with its secure player identification, proactive calls to players at risk and the use of mandatory loss limits. Norsk Tipping has 10 years of experience with mandatory loss limits, and in October 2016 the company introduced a new mandatory global Loss Limit for all 2 million customers. This mandatory global loss limit applies to all games (Sport, Lottery, Casino, EGM) across all channels (retailer, internet, mobile, EGM) and for all customers. The presentation will show that mandatory loss limits prevents problem gambling, reduces harm and that the players are very positive to them and says its relevant for them. The presentation will include effects for the players and the company based on more than two years of experience. It will also include results of published research done with real player data on this subject. Also, the presentation will address whether statements like “players don’t like limits” and “players will only go somewhere else to play when they reach their limit” are true or false.

The “so what”:

A clear implication is that mandatory loss limits works and should be included in "best practice" to prevent problem gambling. The positive effects are undoubtedly far greater than the negative effects.


Experience with global mandatory loss limits

Keywords

Responsible gambling, Loss limits, Mandatory limits, Internet Casino

Author Bios

Bjørn Helge HoffmannChief Adviser Responsible Gaming in Norsk Tipping AS (Norwegian National Lottery).

Mr. Hoffmann holds a Master of Science degree in Computer Science. He is one of the architects behind Norsk Tipping’s Player Card and ID solution, which is a foundation pillar in the Norsk Tipping’s work with responsible gambling. Bjørn has a broad experience from the industry and the last six years he has been head of the responsible gambling work at Norsk Tipping with a leading role in developing Norsk Tipping’s responsible gambling platform.

Share

COinS
 
May 30th, 1:45 PM May 30th, 3:10 PM

Experience with global mandatory loss limits

Caesars Palace, Las Vegas, Nevada

Setting a total limit for how much a customer can lose – believe it or not it actually works!

The Norwegian state owned lottery and gambling company Norsk Tipping is a pioneer in the gambling industry with its secure player identification, proactive calls to players at risk and the use of mandatory loss limits. Norsk Tipping has 10 years of experience with mandatory loss limits, and in October 2016 the company introduced a new mandatory global Loss Limit for all 2 million customers. This mandatory global loss limit applies to all games (Sport, Lottery, Casino, EGM) across all channels (retailer, internet, mobile, EGM) and for all customers. The presentation will show that mandatory loss limits prevents problem gambling, reduces harm and that the players are very positive to them and says its relevant for them. The presentation will include effects for the players and the company based on more than two years of experience. It will also include results of published research done with real player data on this subject. Also, the presentation will address whether statements like “players don’t like limits” and “players will only go somewhere else to play when they reach their limit” are true or false.

The “so what”:

A clear implication is that mandatory loss limits works and should be included in "best practice" to prevent problem gambling. The positive effects are undoubtedly far greater than the negative effects.


Experience with global mandatory loss limits