Birds, banners, and branding: Marketing the UTSA library instruction program

Document Type

Poster

Publication Date

4-2005

Publication Title

Association of College and Research Library’s 12th National Conference

Publisher

American Library Association

Keywords

Branding (Marketing); Libraries – Marketing; Public services (Libraries) – Marketing

Disciplines

Archival Science | Library and Information Science | Marketing

Language

English

Permissions

Use Find in Your Library, contact the author, or use interlibrary loan to garner a copy of the article. Publisher copyright policy allows author to archive post-print (author’s final manuscript). When post-print is available or publisher policy changes, the article will be deposited


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