The Department of Marketing and International Business provides a professional orientation with course work emphasizing both the theory and the practice of Marketing or International Business. The Marketing degree strives to instill a marketing frame of reference in doing business; to develop an understanding and appreciation of how marketing interacts with the other aspects of an organization; and to establish a foundation of marketing knowledge that will best prepare majors and minors for careers in their chosen fields. The International Business program provides students with the analytical tools and conceptual knowledge to understand international Marketing, Finance and Strategy. The International Business program prepares students for careers with multinational firms within the United States or with International organizations


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Marketing and International Business Faculty Publications