Award Date

1-1-2003

Degree Type

Thesis

Degree Name

Master of Arts (MA)

Department

Communication Studies

First Committee Member

Thomas R. Burkholder

Number of Pages

132

Abstract

The Reverend Jesse Louis Jackson has addressed the Democratic National Convention through five consecutive election cycles. Jackson's political involvement works to challenge the majority value system. Each address aims to create a community consisting of minority voices in America by bringing them into the Democratic Party in hopes of changing national policy. Metaphorical strategy is used to symbolically create a community consisting of minority voices, the Democratic Party, and Jackson himself as the prophetic leader. Symbolically unifying the community against a common enemy strengthens Jackson's community.

Keywords

Analysis; Community; Conventions; Creating; Democratic; Discourse; Jackson; Jesse; National; Rhetoric Symbolic

Controlled Subject

Rhetoric; Political science; Blacks--Study and teaching

File Format

pdf

File Size

2437.12 KB

Degree Grantor

University of Nevada, Las Vegas

Language

English

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Rights

IN COPYRIGHT. For more information about this rights statement, please visit http://rightsstatements.org/vocab/InC/1.0/

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