Identification of cultural factors pertinent to effective cross-cultural management in luxury multinational hotel chains in Asia Pacific countries
Abstract
The primary purpose of this study is to identify the cultural factors deemed pertinent to effective cross-cultural management in luxury multinational hotel chains. The first part of the study developed a cultural framework, which consists of twenty-one cultural factors, through reviewing related literature. This cultural framework was an attempt to cover every important aspect of a culture; After a cultural framework was developed, a questionnaire consisting of these cultural factors was designed to survey expatriate managers working in luxury multinational hotel chains in the Asia Pacific countries. The primary purpose of the survey was to determine the importance of each cultural factor that expatriate managers perceived necessary for effective management of employees from different cultural backgrounds. A group of 26 expatriate managers working in four different countries in Asia Pacific region participated in the survey for this study.