Number of Pages
An exploration of a new theory of hotel room valuation and pricing called “Variable Check-In Time”. The theory holds that hotels could increase room revenue by instituting multiple daily check-in times, rather than the typical, universal 3:00 p.m. to 12:00 p.m. room-day. In doing so, hotels could accommodate guests for more hours per day, thus raising the room night’s salable value. The paper presents the concept of the room-hour and of room-hour utility, making a quantitative case for increased room revenue on utility-maximization grounds. A model for the optimization of room-hour utility is presented, as well as a demonstration of that model – using historic check-in time data from a large Las Vegas strip hotel.
Hotel management; Hotels – Rates; Pricing
Hospitality Administration and Management
Kaplan, Matthew, "Variable check-in time: Raising room revenue with multiple daily check-in times" (2007). UNLV Theses, Dissertations, Professional Papers, and Capstones. 610.