Master of Hospitality Administration
First Committee Member
Zheng Gu, Chair
Number of Pages
During the decades when business and international travel expanded, the leading hotels began to set typical formats for their room layouts and décor, their restaurants, and their related services. For example, everyone recognizes that successive corporate decision-makers in hotels like Starwood, Hyatt, and Marriott converted their individual properties so each looked and acted like the others. Part of the motivation toward standardization was intended to comfort the traveler who then could depend on the expected quality no matter where the hotel was located.
Hospitality industry; Hotels; Singapore
Hospitality Administration and Management | Other Business
Fong, Kah Seng, "The Financial performance of two Singapore boutique hotels: A comparative analysis" (2009). UNLV Theses, Dissertations, Professional Papers, and Capstones. 683.