Public Relations, Corporate Social Responsibility, CSR, Ethics, Business Strategy, Gaming Management
Original Review Article (Essays, Opinion Pieces, and/or Book Reviews)
This is a review of Jessalynn Strauss' recent book, Challenging Corporate Social Responsibility: Lessons for Public Relations from the Casino Industry. Through an analysis of Casino’s CSR practices, Strauss raises some serious concerns about this alignment between CSR and PR, and provides reasons to doubt whether SCR done for strategic bottom line interests rather than purely ethical reasons will consistently accomplish what the casinos set out to achieve.
No funding contributed to this article.