New media and old inequities: Gender and media use in Nigeria

Document Type

Article

Publication Date

10-1993

Publication Title

International Communication Gazette

Publisher

Sage

Volume

52

Issue

2

Abstract

This paper uses survey data from Nigerian college students to illustrate the fact that the introduction of new media technology does not in itself solve problems of gender equity in information access. Fewer women than men in the sample read a newspaper or listened to the radio daily, and women were more likely than men to identify television as their "most credible" source. Furthermore, women were less likely than men to identify news programming as preferred television content. Overall, the data suggest that despite equivalent access women seemed to be getting less news information out of the available system.

Keywords

Broadcast journalism; Journalism; Mass media and women; News audiences; Nigeria

Disciplines

Communication | Gender, Race, Sexuality, and Ethnicity in Communication | Journalism Studies | Mass Communication

Language

English

Permissions

Use Find in Your Library, contact the author, or use interlibrary loan to garner a copy of the article. Publisher copyright policy allows author to archive post-print (author’s final manuscript). When post-print is available or publisher policy changes, the article will be deposited

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