Submission Type

Presentation

Submission Title

Awareness isn't good enough

Session Title

Session 2-3-B: Responsible Gambling and Consumer Behavior

Location

Caesars Palace, Las Vegas, Nevada

Start Date

29-5-2019 1:45 PM

End Date

29-5-2019 3:10 PM

Disciplines

Marketing

Abstract

See attached document "RGC Awareness isn't good enough.UNLV Submission"

Keywords

Social Marketing, Behaviour Change, ethno-cultural, Measurement

Author Bio

See attached document "RGC Awareness isn't good enough.UNLV Submission"

Funding Sources

n/a

Competing Interests

n/a

Included in

Marketing Commons

Share

COinS
 
May 29th, 1:45 PM May 29th, 3:10 PM

Awareness isn't good enough

Caesars Palace, Las Vegas, Nevada

See attached document "RGC Awareness isn't good enough.UNLV Submission"