Birds, banners, and branding: Marketing the UTSA library instruction program
Document Type
Poster
Publication Date
4-2005
Publication Title
Association of College and Research Library’s 12th National Conference
Publisher
American Library Association
Keywords
Branding (Marketing); Libraries – Marketing; Public services (Libraries) – Marketing
Disciplines
Archival Science | Library and Information Science | Marketing
Language
English
Permissions
Use Find in Your Library, contact the author, or use interlibrary loan to garner a copy of the article. Publisher copyright policy allows author to archive post-print (author’s final manuscript). When post-print is available or publisher policy changes, the article will be deposited
Repository Citation
Del Bosque, D. C.,
Chapman, K.
(2005).
Birds, banners, and branding: Marketing the UTSA library instruction program.
Association of College and Research Library’s 12th National Conference
American Library Association.
https://digitalscholarship.unlv.edu/lib_articles/72