The Role of the Integration-Responsiveness Framework in an International Branch Campus: A Case Study
Award Date
5-1-2015
Degree Type
Dissertation
Degree Name
Doctor of Philosophy (PhD)
Department
Educational Psychology & Higher Education
First Committee Member
Mario Martinez
Second Committee Member
LeAnn Putney
Third Committee Member
Brandy Smith
Fourth Committee Member
Chin-Chun Hsu
Number of Pages
189
Abstract
Similar to multinational corporations, international branch campuses have the challenge of maintaining legitimacy in different cultural and regulatory environments across national borders. It is common for organizations to modify business practices when expanding operations abroad to respond to local demands and preferences based upon cultural expectations and regulatory requirements.
National culture is comprised of the underlying values, beliefs, and attitudes of a society that drives behavior and expectations (Hofstede, 1980). Differences in national culture determine the amount of local adaptation necessary to conduct business in a foreign country (Kostova & Roth, 2002). International branch campuses must also maintain quality assurance and adherence to the main campus brand in order to confer degrees in its name.
Using Bartlett and Ghoshal’s (1989) global integration-local responsiveness typology of multinational corporations as the theoretical framework, this study examines an international branch campus that has been thriving in Japan for over two decades to determine how the framework and other related factors may help explain the international branch campus’ sustainability.
Results reveal that the international branch campus’ sustainability is attributed to the hiring process of faculty, the relationship among the partners, the IBC's positioning as providing an American-style education, and recognition by the Ministry of Education in the host country. Factors influencing sustainability related to the framework include standardization of the curriculum and all academic processes, and adaptation of faculty hiring strategies, marketing and recruitment tactics, and partnership administrative control. Factors external to the framework include the establishment and maintenance of external and internal legitimacy, and understanding how culture influences values, attitudes, and beliefs to enhance communication, resolve conflict, and sustain a strong partnership.
Keywords
Cultural Distance; International Branch Campuses; International Higher Education; Multinational Corporations; Organizational Legitimacy; Sustainability
Disciplines
Business Administration, Management, and Operations | Education | Work, Economy and Organizations
File Format
Degree Grantor
University of Nevada, Las Vegas
Language
English
Repository Citation
Silver, Tammy Joy, "The Role of the Integration-Responsiveness Framework in an International Branch Campus: A Case Study" (2015). UNLV Theses, Dissertations, Professional Papers, and Capstones. 2429.
http://dx.doi.org/10.34917/7646058
Rights
IN COPYRIGHT. For more information about this rights statement, please visit http://rightsstatements.org/vocab/InC/1.0/
Included in
Business Administration, Management, and Operations Commons, Education Commons, Work, Economy and Organizations Commons