Title
After Howard, Before The Mirage: The Early Corporate Era of Nevada Casinos and the Shifting Visual Landscape of Las Vegas
Document Type
Blog
Publication Date
6-2-2020
Publication Title
Neon Museum Blog
First page number:
1
Last page number:
9
Abstract
Las Vegas casino history is often divided into the “classic” or “Rat Pack” era and the “corporate” or “megaresort era.” Classic Vegas starts in the early 1950s as the burgeoning gaming industry established itself on the Strip and can be said to end in 1967, when Howard Hughes’ purchase of five casinos signaled the start of a new regime. The megaresort era started in 1989 with the opening of The Mirage, and the time between Hughes’ arrival and Steve Wynn’s game-changer is typically brushed over as a mere precursor to the massive changes of the 1990s.
Keywords
Las Vegas; Casino history; Rat pack era; Early corporate era; Nevada casinos; Casino resort
Disciplines
Business | Gaming and Casino Operations Management | Hospitality Administration and Management
Language
English
Repository Citation
Schwartz, D.
(2020).
After Howard, Before The Mirage: The Early Corporate Era of Nevada Casinos and the Shifting Visual Landscape of Las Vegas.
Neon Museum Blog
1-9.
https://digitalscholarship.unlv.edu/evpp_fac_articles/14