• Home
  • Search
  • Browse Collections
  • My Account
  • About
  • DC Network Digital Commons Network™
Skip to main content
University of Nevada, Las Vegas

UNLV Gaming Research & Review Journal

  • Home
  • About
  • FAQ
  • My Account
  •  
  •  

Home > Division of Research & Economic Development > GRRJ > Vol. 6 (2001) > Iss. 2

 

Original Research Articles

PDF

Using the Critical Incident Technique to Assess Gaming Customer Satisfaction
Lesley Johnson

PDF

Residents' Perceptions and Attitudes Towards Native American Gaming (NAG) in Kansas: Proximity and Number of Trips to NAG Activity
Daniel L. Spears and Carl A. Boger Jr.

PDF

Casino Gaming From a Border State Perspective: Impact on the Hospitality Industry
Claire D. Schmelzer, Damon Revelas, and Desmond O. Brown

PDF

Diversify Into European Markets to Enhance Revenue: A Strategy Proposed for the Las Vegas Strip and Atlantic City
Zheng Gu

PDF

Performance Gaps Between U.S. and European Casinos: A Comparative Study
Zheng Gu

PDF

Developing the Casino Marketing Plan
Andrew M. Klebanow

PDF

Editor's Comments: Benefits of a Marketing Plan
John Bowen

 
 
  • Journal Home
  • About This Journal
  • Editorial Board
  • Policies
  • International Conference on Gambling & Risk Taking
  • Submit Article
  • Most Popular Papers
  • Receive Email Notices or RSS

 

Advanced Search

ISSN: 2327-8455 Online

ISSN: 1531-0930 Print

 
 
Digital Commons

Home | About | FAQ | My Account | Accessibility Statement | Terms of Use

Privacy Copyright

All items in Digital Scholarship@UNLV are protected by original copyright, with all rights reserved, unless otherwise indicated.