Award Date

May 2018

Degree Type

Thesis

Degree Name

Master of Arts (MA)

Department

Communication

First Committee Member

Emma Frances Bloomfield

Second Committee Member

Michael Bruner

Third Committee Member

Donovan Conley

Fourth Committee Member

Andrew Kirk

Number of Pages

107

Abstract

Utilizing a dramatistic rhetorical lens (Burke, 1945), this project examines Nevada’s 2015-2017 public controversy to decide whether or not to implement solar net metering incentives. By examining communication surrounding The Public Utility Commission of Nevada (PUCN), NV Energy, and SolarCity, this thesis analyzes the underlying social orientations contained within the controversy’s discourse. This thesis examines how the environment was left out of solar energy discourse in favor of economic reasoning. Nevada’s solar controversy is an important component of humanity’s unending conversation about our relationship to the environment and an important case study to develop our understanding of public controversy.

Keywords

Dramatism; Environmental Communication; Net metering; Public Controversy

Disciplines

Oil, Gas, and Energy | Rhetoric

Language

English


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