Submission Title
Session Title
Session 1-4-E: Online Betting: New Perspectives
Presentation Type
Paper Presentation
Location
Park MGM, Las Vegas, NV
Start Date
23-5-2023 3:45 PM
End Date
23-5-2023 5:15 PM
Disciplines
Communication Technology and New Media | Sociology of Culture
Abstract
In the Finnish Player Barometer study gambling games and other types of games, including non-digital and digital game genres, are studied together. This nationally representative study differs from many other studies, which usually concentrate either on gambling or on other types of gaming. The study also includes many of converged forms between gambling and gaming.
Almost all Finns play games at least occasionally. In the year 2022, active digital gamers consumed on average 10,6 € per month on digital gaming, including online gambling. High monetary consumption in digital gaming seems to be connected in active gambling, but also those players, who play actively converged forms of gambling and digital gaming, consume money in digital gaming substantially more than the average Finn. For example, players who actively pay in free-to-play games and actively pay to open loot boxes, consume almost four times more money in digital gaming than average players.
In this presentation, we will analyze the new Finnish Player Barometer 2022 dataset (N=1071) and take a closer look, who gamers and gamblers are and how money consumption is connected with playing. Implications for convergence processes between gambling and digital gaming are further discussed.
Implications:
Our analysis contributes to understanding better who gamblers and digital game players are, and how playing and paying are interrelated in new forms of digital gaming and gambling.
Keywords
Digital games, convergence between gambling and digital gaming, money, free-to-play games, loot boxes, survey
Funding Sources
Jani Kinnunen had funding from The Finnish Foundation for Alcohol Studies in 2021-2022. He has been working in the Centre of Excellence in Game Culture Studies, which is funded by the Academy of Finland. These funding bodies have not had any involvement in any aspects of the research.
Competing Interests
Jani Kinnunen has no competing interests. He had funding from The Finnish Foundation for Alcohol Studies in 2021-2022. He has been working in the Centre of Excellence in Game Culture Studies, which is funded by the Academy of Finland. These funding bodies have not had any involvement in any aspects of the research.
Monetary consumption in gambling, digital gaming and their converged forms: findings from the Finnish Player Barometer 2022 study
Park MGM, Las Vegas, NV
In the Finnish Player Barometer study gambling games and other types of games, including non-digital and digital game genres, are studied together. This nationally representative study differs from many other studies, which usually concentrate either on gambling or on other types of gaming. The study also includes many of converged forms between gambling and gaming.
Almost all Finns play games at least occasionally. In the year 2022, active digital gamers consumed on average 10,6 € per month on digital gaming, including online gambling. High monetary consumption in digital gaming seems to be connected in active gambling, but also those players, who play actively converged forms of gambling and digital gaming, consume money in digital gaming substantially more than the average Finn. For example, players who actively pay in free-to-play games and actively pay to open loot boxes, consume almost four times more money in digital gaming than average players.
In this presentation, we will analyze the new Finnish Player Barometer 2022 dataset (N=1071) and take a closer look, who gamers and gamblers are and how money consumption is connected with playing. Implications for convergence processes between gambling and digital gaming are further discussed.
Implications:
Our analysis contributes to understanding better who gamblers and digital game players are, and how playing and paying are interrelated in new forms of digital gaming and gambling.