Tourists’ Hotel Event Experience And Satisfaction: An Integrative Approach

Document Type

Article

Publication Date

3-9-2018

Publication Title

Journal of Travel and Tourism Marketing

Publisher

Routledge

Volume

35

Issue

7

First page number:

1

Last page number:

14

Abstract

Tourists’ hotel event experiences have received little attention in tourism research. By proposing an integrated model of expectation–confirmation theory (ECT) and the experience economy concept, this research explores the relationship between tourists’ event experience and their satisfaction regarding the hotel event setting. The hypothesized model was empirically validated using a sample of 663 tourists who experienced a holiday event at a resort hotel. Results confirmed that the integration of the experience economy and ECT provided a better understanding of tourists’ post-satisfaction in a pleasure-driven setting. This affective–cognitive approach advances the knowledge of tourists’ experiences and satisfaction at hotel events. © 2018 Informa UK Limited, trading as Taylor & Francis Group

Keywords

Expectation–confirmation theory; Experience economy; Hotel events; Integrated affective–cognitive approach; Pleasure-driven setting; Tourist event experience

Disciplines

Hospitality Administration and Management

Language

English

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