Exploring Strategies to Improve Gender Equity in a Masculinized Field of Study

Christopher Cain, University of Nevada, Las Vegas
Lisa Cain, Florida International University
Nancy Lough, University of Nevada, Las Vegas

Abstract

Female student representation in PGA golf management academic programs has consistently hovered below 5%. The reasons for this low representation are unclear, although the masculine nature of the golf industry has been well documented and may be contributing factor. Through the use of focus groups with faculty directors of PGA golf management academic programs and PGA industry professionals, this study sought to identify barriers and facilitators women face when enrolled in PGA golf management programs. Findings point to changes in policies and practices that could contribute to an improved rate of persistence for women in these unique academic programs.