A Tribute to Our Heroes and Thoughts About Collaborative Relationships
Document Type
Editorial
Publication Date
5-12-2021
Publication Title
Journal of Marketing Analytics
Volume
9
Issue
2
First page number:
81
Last page number:
82
Disciplines
Marketing
Language
English
Repository Citation
Petrescu, M.,
Krishen, A.
(2021).
A Tribute to Our Heroes and Thoughts About Collaborative Relationships.
Journal of Marketing Analytics, 9(2),
81-82.
http://dx.doi.org/10.1057/s41270-021-00111-0