Award Date

1-1-1999

Degree Type

Thesis

Degree Name

Master of Arts (MA)

Department

Anthropology

First Committee Member

Gary Palmer

Number of Pages

74

Abstract

Las Vegas has art galleries, an art museum, a Cultural and Community Affairs Division. It also supports the Allied Arts Council of Southern Nevada and a southern branch of the Nevada Arts Council. Clearly, art and art advocates are present in Las Vegas. Yet, Las Vegas is traditionally viewed as a town with no culture and, furthermore, as a place that it is incompatible with art; This paper is a study of the relationship people believe Las Vegas has to art. I have used the methodology of Lakoff and Johnson's theory of conceptual metaphors (Lakoff and Johnson: 1980) to analyze language that has been published in popular literature over the last year and a half. The study results in a theory that describes how metaphorical links, between negative and positive stereotypes, may be helping to change Las Vegas from being a "cultural wasteland" to a "cultural frontier."

Keywords

Cultural; Las Vegas; Map; Metaphorically; Nevada; Putting; Speaking; Vegas

Controlled Subject

Ethnology; Art; History; City planning

File Format

pdf

File Size

1689.6 KB

Degree Grantor

University of Nevada, Las Vegas

Language

English

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Rights

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