Award Date

1-1-1996

Degree Type

Thesis

Degree Name

Master of Science (MS)

Department

Hotel Administration

Number of Pages

122

Abstract

Studies on training for customer contact employees in the hotel industry have not been found in Spain. In the United States, ample research has been conducted in the areas of training, service quality, and customer satisfaction. However, studies on training programs for customer contact employees, and studies that address the influence of customer contact employees on customers' perceptions of quality are fairly This exploratory study was intended to evaluate the training methodology provided to customer contact employees in luxury properties in Spain, to assess perceptions of effectiveness of such training methods, and to relate such methodology to perceptions of service quality. It was found that a property's commitment to customer service might be related to the ratio of customer contact employees to total number of employees, that importance given to training might differ according to hotel ownership, and that most training is conducted on-the-job.

Keywords

Contact; Customer; Employee; Implications; Methodology; Quality; Service; Spain; Study; Training

Controlled Subject

Management; Adult education

File Format

pdf

File Size

3317.76 KB

Degree Grantor

University of Nevada, Las Vegas

Language

English

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