Master of Science in Hotel Administration
First Committee Member
Mehmet Erdem, Chair
Number of Pages
The primary goal of this paper is to further explore the applications of yield management in the spa industry and identify the techniques that are currently used by spa operators. The paper will also evaluate the most popular spa software systems utilized. Furthermore, the paper will investigate the existence of yield management features in the current spa software systems. In addition an effort will be carried out to examine the spa patrons’ perception on yield management strategies in the spa environment.
Health resorts – Management; Revenue management;
Finance and Financial Management | Hospitality Administration and Management
Balkoulis, Elaine M., "Exploring revenue management in spas: Yield management concepts in the spa industry today" (2007). UNLV Theses, Dissertations, Professional Papers, and Capstones. 597.