Professional Papers from graduate students in the William F. Harrah College of Hospitality.

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Professional Papers from 2008

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Managing cultural diversity in hospitality industry, Yi Gong

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Service dimensions of service quality impacting customer satisfaction of fine dining restaurants in Singapore, Ko King Lily Harr

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An Observational tool for measuring the dealer's emotional labor in a casino, Alfred Sukwon Jang

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Greening in the United States hotel sector: An exploratory examination, Adam Kaplan

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Developing a comprehensive training guide for dealers in the gaming sector of the hospitality industry in Las Vegas, David Lee

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An Overview of change management in the hospitality industry, Jennifer Lee

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Online leisure hotel selection criteria and booking behavior of young middle-income Singaporeans, Kin Wai Lee

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Proposing additional questions to understand a destination’s image and its relationship with a business travelers’ socio-economic and demographic profile: Specifically, the case of Las Vegas, Yohan Lee

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The Relationship between high risk athletes risk perception of adventurous activities, their travel destinations and their vacation travel patterns, Tanir Magen

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Market feasibility studies: Hospitality decision making, Kim Mangino

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Measuring gaps in customer service at spas: Are we offering our customers what they want?, Patricia Mittelstadt

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Determining organization excellence, Elliott Moseley

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Higher education event – A case study and special event approach, Matthew J. Muldoon

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Taxonomy of knowedge management research in hospitality and tourism, Henner Nehles

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A Review of the HotSOS implementation at the Mandalay Bay Resort and Casino, Sarita Noyola

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Rebranding: A case study of a business hotel in Singapore, Guat Loo Ooi

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Building an effective marketing model for Native American casinos, Jeffery M. Pletcher

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Customization vs. standardization in global hotel expansion, Nenad Praporski

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Meeting planning basics: A guide for administrative professionals, Larissa J. Schultz

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Telling our story — Case study of the Cherokee Nation Cultural Tourism initiative, Chad Smith

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Incentive program for the Cherokee Nation Enterprise floor staff, Justin Teel

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Camping: A positive developmental context for youth with disabilities/serious illness, Christopher T. Troxell

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Creating, sustaining, and growing the learning culture of a new luxury hotel, Andres F. Vargas

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Last minute travel: Anomaly or opportunity? A case study of an online travel agency’s product evolution, Cady Wolf

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Beverage operations pricing strategies, Jeffrey M. Yedlin

Professional Papers from 2007

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Exploring revenue management in spas: Yield management concepts in the spa industry today, Elaine M. Balkoulis

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Developing a dining customer satisfaction measurement and response tool, Mike Distefano

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Hotel energy use contributes to global warming, Christine Faja

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The Relationship between international expansion and firm performance: An investigation of U.S.-based restaurants and firms, Soyeon Jung

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Variable check-in time: Raising room revenue with multiple daily check-in times, Matthew Kaplan

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Technology and social anxieties, attitudes and behavioral intentions of Singaporeans towards using self-service technology (SST), Mukesh Kumar

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An Analysis of the environmental content of Las Vegas Strip hotels, Andrew M. Levey

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Expatriate training for the hotel and gaming workforce: Don't leave home without it, Chien Chien Serene Lim

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Integrated marketing communications strategy: An examination of Harrah’s Entertainment, Inc., Michael Mehling

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Developing a managerial plan to guide the planning process for charity events, Nicole Molina

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The Waiting game, Dennis Moore

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Effects of an upbeat and positive attitude in customer service interactions, Brent Pritchett

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Managing halal quality in food service industry, Siew Fun Vivienne Soong

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A Comparative analysis of mice destinations between Macau and Singapore, Cheong Su Richard Tan

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High occupancy strategy at THEhotel: Is it worth the negative impacts?, Joe Tidwell